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Details
of a Listing Contract
Obviously the name
of the seller and the property address will be
included in the listing contract. There are many
other things that are included, too, and you
should be aware of them.
Price and Terms of
Sale
When setting the
terms of sale, the main thing you are concerned
with is the price. You should have a basic idea of
what your home is worth by keeping track of other
sales in the neighborhood. Plus, you have probably
interviewed at least two real estate agents and
they have given you their own ideas. Exercise
great care in determining your asking price,
making sure not to set it too high or too low.
In addition to the
price, you will disclose what personal property,
if any, goes with the house when you sell it.
Personal property is anything that is not attached
or fixed to the home, such as washers, dryers,
refrigerators, and so on.
There may be some
item that is considered "real property"
that you do not intend to include in the sale.
Real property is anything that is attached to the
home. For example, you may have a chandelier that
has been in your family for generations and you
take it from home to home when you move. Since the
chandelier is attached to the house, it is
considered "real property" and a
reasonable buyer would normally expect it to go
with the house.
Lockbox - Yes or
No?
A lockbox is a
basically a padlock with a cavity inside where a
key to your home can be placed. Only someone with
an electronic key or the combination can get into
the lockbox and access the key. Having a lockbox
available at your house makes it easy for other
agents to get access to your house.
Without the
lockbox, agents representing buyers would have to
set appointments to meet you or your agent at the
house so they could gain access and view the home.
This would be inconvenient. Since almost every
other house does have a lockbox available, if you
do not allow one most agents will simply not show
your property. You will miss out on lots of
potential buyers.
The listing
contract specifies whether you allow a lockbox or
not. It is locked into place, usually on the front
door and cannot be removed. Only other agents can
access the key that is located within the lockbox.
Real Estate
Commission
In some areas of the country there is a certain percentage that real estate agents expect to earn as a commission. This commission amount is a certain percent of the sales
price. Or, some companies will charge a set fee for their services. However, just like anything else in real estate, this amount is
negotiable. When completing the listing agreement, you and your agent will agree on the amount of the real estate commission.
Cut-Rate Listing
Commissions
With the advent of
the web, a lot of agents are offering
"cut-rate" commissions. Most of the
time, lower commissions are tied to a lower level
of service. If all you want is to be listed with
the Multiple Listing Service and a sign in the
front yard, then a cut-rate commission may be
right for you. If you want an agent who will
actively promote your property to other agents and
spend money on advertising, then you probably are
not going to get that level of service with a
reduced commission.
At other times, the
lower commissions are offered when you agree to
tie in to other services offered by the broker,
such as agreeing to use a specific lender, escrow,
settlement, or title company. The broker (not the
agent) will probably have some type of ownership
or profit participation in those businesses. The
problem with agreeing to tie in to these other
companies is that they do not have to be as
competitive in pricing their products or services.
Another common
practice when you see an ad for a reduced
commission is that the compensation is lowered
when you agree to buy your next home through the
same agent or broker. Usually, the reduced
commission is not really being offered on the sale
of your existing home but on the purchase of your
next one. The ads are usually unclear on this.
As a result, when
you see an offer for a lower commission, you
should analyze what you are giving up by accepting
such an offer. It probably will not be readily
apparent in the advertisement. Be sure to ask lots
of questions.
How and When
Listing Commissions are Earned
Your listing
contract specifies a listing price. Your agent’s
job is to bring a "ready, willing and
able" buyer to present an offer. If you reach
agreement with the buyer, then the agent has done
his job and earned the commission. Once the sale
has closed, the real estate broker gets paid from
the proceeds of the sale.
If the buyer proves
unable or unwilling to conclude the sale, the
house is placed back on the market and the agent
has to begin earning his or her commission all
over again.
However, if the
seller backs out or does not accept an offer that
meets the price and terms of the listing
agreement, the listing broker has still earned the
commission. They may want to be paid, even though
you did not actually sell your home. Therefore, it
is very important to carefully consider every
detail when completing your listing contract and
accepting an offer to buy your property.
Multiple Listing
Service
Your listing
contract should specify whether or not the house
will be listed with the local MLS (multiple
listing service). It is definitely in your
interest to have the house listed. This is because
your sales force is automatically multiplied by
however many agents are members of the local MLS.
If your house is not listed, then you only have
one agent working for you instead of many.
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